Internet Marketing Training Class in Raleigh NC

Advanced Internet Marketing... For Beginners

Step-by-Step Instructions that Anyone Can Use to Get Ahead of the Competition

I'll be teaching a very interesting Internet marketing class in Raleigh, NC. The class will cover advanced internet marketing techniques, aimed at people with no technical skill and no budget. In other words, this class will only focus on Advanced techniques for marketing your business online that anyone can do... and at no cost.

• Don’t know how to update your website? No problem.
• Don’t know graphic design? No problem.
• Don’t have a budget? No problem.

All you need is a desire to leapfrog your competition and I’ll show you the rest.

LOCATION: Research Triangle Park, NC
FACILITY: Hamner Conference Center at the NC Biotechnology Center
DATE: Tuesday, February 16, 2010
TIME: 9:30 am – 12:00 pm
REGISTER: http://www.ises-gt.org/userMain.php?act=calendar

Learn how to use local business sites like Google Local to bring in more leads. Discover sure-fire ways to get glowing online reviews from your customers. Leverage social media sites like Facebook and Twitter to drive new leads. Repurpose your industry knowledge into blog posts and email newsletters. Find out why uploading photos and videos from your events can help you “own” the search engine results from your niche.

If you attended last year’s class on Internet Marketing, be prepared to dig a little deeper into these important topics. We’ll take a closer look at emerging opportunities in Social Media and Local Search. And we won’t cover techniques that you can’t do yourself.

Download Slides from 2009 Class

This will be a discussion style presentation with Q&A throughout. The examples in the class will be tailored towards the Special Events industry (caterers, decorators, rental companies, etc.), but the material will be applicable to any business of any size.

You will leave this presentation ready to go back to the office and implement what you have learned right away!

About the Speaker
Larry Weaver is a pioneer in the field of Internet Marketing. He has over 15 years experience designing web sites that are both appealing to users and appear at the top of search engine results. His entertainment agency, Larry Weaver Entertainment (www.LarryWeaver.com ), claims some of the most coveted top rankings in Google for the special events industry. Larry has used a combination of search engine targeting, online advertising, and email newsletters to grow quickly grow his client base, both locally and across the United States.

A proud graduate of the University of North Carolina, Larry teaches classes across the country on how to build, improve and promote a web presence. Publications such as the Wall Street Journal and Inc. Magazine have quoted his expert insights into web design and Internet marketing. An experienced public speaker, Larry imbues his training with humor and warmth. He’ll answer your most pressing questions and provide you with specific action items you can take to capture more business from the Internet.

Contact Larry to speak at your next event!

Meet the Fighters of the UFC

I've been a fan of mixed martial arts (MMA) since the 1993 debuts of Pancrase in Japan and later the Ultimate Fighting Championship (UFC) in the U.S. I was heavily involved in pro wrestling promotion at the time, and our former heavyweight champion Ken Shamrock became the first pro wrestler to compete in MMA. I've been hooked ever since.

Unbelievably, it's taken me all of these years to actually attend my first live event - UFC 106 at the Mandalay Bay Events Center in Las Vegas. I can't believe I waited so long.

UFC 106 happened to coincide with World Extreme Cagefighting (WEC) 44. Both events were held just days apart in the same city, so the parent company (Zuffa) decided to bill the event as "Fight Week". For a huge fight fan like me, it was a great opportunity to rub elbows with names I've grown to love over the years. There were tons of scheduled meet-and-greets and autograph signings. But you didn't even need to attend those events. The fighters were EVERYWHERE.

I've never witnessed any major sport where the top athletes are so accessible to the public. Over the course of the weekend, I:

• Ran into Antônio Rodrigo Nogueira (one of the all-time legends) and Junior Dos Santos at Starbucks.
• Spoke at length with former WEC champ Mike Brown about his fight just 24 hours earlier with Jose Aldo.
• Trained cardio next to Anthony "Rumble" Johnson and Kendall Grove.
• Lifted weights with trainer Mark Dellagrotte and "Ruthless" Robbie Lawler.
• Shared the whirlpool with light heavyweight prospect Luiz Cane.
• Cut weight in the sauna with Brock Larson, Amir Sadollah, and Josh Koscheck.
• Bumped into Kevin "The Monster" Randleman, Jason McDonald, Frank Trigg, and Stephan Bonnar at the arena.
• Talked Koscheck/Johnson fight strategy with Javier Gonzalez from Cung Le's "Universal Strength Headquarters"
• Conversed with Martin Kampmann, Aaron Riley, Leonard Garcia, Xtreme Couture trainer Shawn Tompkins, the founder of Hitman Fight Gear, as well as SkySkrape and Punkass from Tapout.

I didn't have to stand in line to meet any of these guys. They were just around - at the yogurt shop, in the hotel lobby, on the escalators - and were extremely approachable. I ran into a few of the guys like Martin Kampmann and Mike Brown several times over the weekend and we chatted again just like we were old friends. Maybe it didn't hurt that I had Mariana with me much of the time, but still...

MMA athletes are a unique bunch. They start out fighting on small shows for very little money. Even an undercard fighter on a UFC PPV might only make a couple thousand bucks. These fighters rely on sponsors to help pay for their training. As a result, they tend to behave a little more like politicians than entertainers or athletes. They see their fans as the people who fund their dreams. Many times their sponsors actually are just fans who want to help out. But unlike politicians, you never get the impression that these guys are just feigning politeness. They really are genuinely nice.

I can't imagine going to an NFL game and hanging out with the team. I've stayed at the Loews with NBA players and they were largely unapproachable. Even in pro wrestling the athletes go out of their way to avoid the fans.

But there I was just hours before a UFC PPV sharing laughs with some of the biggest names in the sport. I don't mind saying it was awesome.

And, oh yeah... the fights were cool, too.

Free Funny Employee Awards

I've just released the newly updated and improved Third Edition of Funny Employee Awards: Your Complete Guide to Organizing a Humorous, Entertaining and Rewarding Recognition Ceremony! This is the best edition yet with 101 funny printable certificates plus 6 awards templates for creating your own funny awards. My goal with this new version was to make the awards more accessible and with wider appeal.

To celebrate the new launch, I'm offering some free funny employee awards certificates. These free certificates do have a watermark in the lower corner that does not appear in the paid version. But hey, they're free! Download them now and inject a little fun into your next office meeting.

	Selective Hearing Impairment Award For Only Hearing What You Want to Hear. Download this free free funny employee award
	Baryshnikov Award For Most Skill in Dancing Around the Issues. Download this free funny employee award
	Running with the Bulls Award For Biggest Risk Taker. Download this free funny employee award
	Raisin Pay Award For Most Deserving of a "Raisin" Pay. Download this free free funny employee award
	Kool and the Gang Award For Excellence in Group Work. Download this free funny employee award
	Bermuda Triangle Award For the Desk Where Things Go in But Never Come Out. Download this free free funny employee award

These awards are perfect for office parties, staff recognition, year-end celebrations, company meetings, work appreciation, and any employee or type of business. Need more free funny employee awards? Order 101 Funny Employee Awards online today!

SEO Training Philadelphia

I taught my first full-day Internet Training class way back in 2005. Since then I've gone on to lead SEO training at companies and conferences around the country. When people contact me to speak, the conversation usually goes like this:

Caller: We're looking for someone to speak on Internet marketing. What are your credentials?
Me: How did you find me?
Caller: You were the first result when we did a search in Google.
Me: So what other credentials do you need?

Here's the deal: I'm a self-taught marketer who has used the Internet to market my brand since 1994. Yes, I've been doing this since 1994. I know what works, and I can help your company figure out how best to spend your limited resources.

I raised a few eyebrows last month at SEO Training Boston when I spent less than two minutes of my 45-minute presentation talking about Twitter. A few folks nearly rioted when my presentation failed to produce a slide about LinkedIn. But keep in mind that Social Media is just part of an Internet Marketing strategy. And for most small business owners, it should not be the main focus of their attention.

I had the displeasure recently of sitting through a presentation from a "Social Media expert". If I have to listen to one more recent grad drone on and on about how Dell Outlet uses Twitter, I'm going to shoot myself. Many of these "experts" have never even ran their own website, let alone their own company. If you want to hear some hotshot read case studies that they found on the web, please don't come to my presentation.

Here's the question that I want to answer for you:
"Where should I be spending my time and money?"

And I'll go ahead and tell you that my answer will not be Twitter.

*****

Want to learn how to get more leads for your business online? Discover how to leverage usability, email marketing, search engine optimization, local search, social media, and Pay-Per-Click at my next open-to-the-public Internet marketing class in Pine Hill, NJ near Philadelphia, PA on Thursday, October 15, 2009. I’ll be offering an Overview of Internet Marketing training session for the International Society of Special Events, New Jersey South Chapter.

Location: Pine Hill, NJ
Facility: Pine Hill Golf Club, 500 West Branch Ave., Pine Hill, NJ 08021
Date: Thursday, October 15, 2009
Time: 6:00 - 8:30 PM
Cost: $45.00 members; $55.00 non-members
Details: http://www.isesnjsouth.com/calendar.html

The target audience is small business owners who know a little about Internet marketing and/or outsource all web site tasks to an outside vendor. My goal is to get everyone up to speed quickly, and empower even the most novice of online marketers with a solid understanding of these crucial topics. Advanced students are welcome. This will be a discussion style presentation with Q&A throughout.

The examples in the class will be tailored towards the Special Events industry (caterers, decorators, rental companies, etc.), but the material will be applicable to any business of any size. If don't know the meaning of Page Titles, CPC, or Twitter, you simply cannot afford to miss this engaging presentation. As soon as the class concludes, I will post the slides online here:

Download Slides from Class in PDF Format

Contact Larry to speak at your next event!